Aberje’s BRpr International Newsletter talks with Roberto Setubal
SAO PAULO, Sept. 29, 2016 /PRNewswire/ — Aberje – Associacao Brasileira de Comunicacao Empresarial [Brazilian Association of Corporate Communication] launched its fifth edition of BRpr in September. The newsletter is an association initiative to show the good practices used in the Communications area in Brazil, in dialogue with the international community.
Edition #5 contains an article signed by Ricardo Sennes, Managing Partner at Prospectiva, which debates the public policies used in Brazil in recent years, showing their principal highlights and problems. The partnership between Aberje and researcher Beatriz Garcia, of the University of Liverpool, is another article in this edition. The two parties joined forces for a one-year study on the cultural legacy of the Rio 2016 Olympic Games, in conjunction with the School of Communication and Arts of USP, with support from the British Academy.
One article is about another meeting of Lidercom in Sao Paulo, at which Roberto Setubal, Present of Itau bank, was present. The conversation with the group of communicators focused on the processes and policies that led Itau to achieve one of the most solid global reputations. Transparency, consistency, organization and governance were some of the main themes of the meeting.
About Aberje – Aberje – Brazilian Association for Business Communication, is the main domestic reference in the production and distribution of Communication and Relationship knowledge and practices. Founded in 1967, Aberje is a non-profit professional and scientific organization whose main objective is to improve communication at companies and institutions, and to instill respect for the role of the communicator. Its pillars of activity are Advocacy, Content, Education and Career.
Aberje’s activities go beyond Brazilian borders, as it has relationship and exchange projects with countries that include the United States, Canada, the United Kingdom, France, Spain, Portugal, Germany, Italy, India, Mexico, Argentina, Chile, Colombia and Peru. In addition, it is positioning itself as the Brazilian Business Communication Think Tank.
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